When Goldberg unveiled its new identity, ‘Your Excellency’ in Lagos

The determination by Nigerian Breweries Plc to further strengthen the affinity of Goldberg Lager Beer with consumers in the South West has been identified as the basis upon which the brand’s new credential campaign was activated in Lagos and Ibadan.  The brand recently unveiled its new identity in a credential campaign named: ‘Your Excellency’. Patrick Olowokere, Corporate Communications/Brand PR Manager, Nigerian Breweries Plc said the activation could not have been held at any other place because Goldberg is the number one brand in the South West region. “Your Excellency could…

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